000			02115nam a22002537a 4500
003			OSt
005			20240903121250.0
008			190107b ||||| |||| 00| 0 eng d
020			_a9781498775502
040			_cUSEK
082			_221 _a794.8 _bH687g 2018
100			_93404 _aHodent, Celia.
245			_aThe Gamer's Brain : _bHow neoroscience and ux can impact video game design / _cCelia Hodent, Foreword by Brenda Romero.
250			_a1st. ed.
260			_aNew York : _bCRC Press, _c2018.
300			_a250 p. _bil. ; fotos col.
504			_aIncluye Referencias Bibliográficas.
520			_aMaking a successful video game is hard. Even games that are successful at launch may fail to engage and retain players in the long term due to issues with the user experience (UX) that they are delivering. The game user experience accounts for the whole experience players have with a video game, from first hearing about it to navigating menus and progressing in the game. UX as a discipline offers guidelines to assist developers in creating the experience they want to deliver, shipping higher quality games (whether it is an indie game, AAA game, or "serious game"), and meeting their business goals while staying true to their design and artistic intent. In a nutshell, UX is about understanding the gamer’s brain: understanding human capabilities and limitations to anticipate how a game will be perceived, the emotions it will elicit, how players will interact with it, and how engaging the experience will be. This book is designed to equip readers of all levels, from student to professional, with neuroscience knowledge and user experience guidelines and methodologies. These insights will help readers identify the ingredients for successful and engaging video games, empowering them to develop their own unique game recipe more efficiently, while providing a better experience for their audience.
526			_aDESARROLLO VIDEOJUEGO-BASICA
650		0	_92868 _aVIDEOJUEGOS _xASPECTOS PSICOLOGICOS.
650		0	_92858 _aVIDEOJUEGOS _xDISEÑO.
650		0	_92598 _aNEUROCIENCIAS.
942			_2ddc _cLBCG
999			_c22534 _d22534